NewsKano Consumers Abandon Granulated Sugar, Turn To Brown Sugar

Kano Consumers Abandon Granulated Sugar, Turn To Brown Sugar

March 03, (THEWILL) – Many sugar consumers in Kano State have resorted to using locally produced brown sugar (Mazarkwaila) due to the high cost of granulated sugar in the market.

The price of granulated sugar has soared in recent days with a 50-kilogramme bag of the commodity selling for about N80,000 while a measure goes for about N5,000.

This, according to an investigation by our Correspondent, compelled the consumers to use Mazarkwaila in preparing Gruel, Fura and Tea among others.

Glo

Mazarkwaila is made from sugarcane and is largely produced in Ikara, Makarfi and Soba Local Government Areas of the neighbouring Kaduna State, from where it is transported to Kano in large quantities for sale.

Our checks further revealed that the brown sugar gives virtually the same taste as the granulated sugar, although much healthier in effect.

Some of the users interviewed said they found Mazarkwaila much more affordable than granulated sugar as it costs them between N250 and N400 per pack as against about N5,000 paid for a measure of granulated sugar.

One of them, Adamu Mohammed, said he stopped using granulated sugar when he realised that he could no longer afford it.

“I spent about three months without putting sugar in meals such as gruel and tea until the alternative was discovered in Mazarkwaila, which I now use to my taste,” Mohammed said.

Another consumer, Buhari Jazuli, decried what he called “the prohibitive price of granulated sugar” in the market, which he said compelled him to use Mazarkwaila as a sweetener in his meals.

“My only hope is that sellers of this brown sugar will not hike its price too because I know that the attitude of the average Nigerian trader is to increase the price of his goods when he realises an increase in their demand, especially now that the Ramadan fast is approaching,” Jazuli said.

A Tea seller, Mamuda Salisu, said he had since stopped using granulated sugar in his tea and turned to brown sugar because of the soaring price of the chemically processed white sugar.

“I realised that I was no longer breaking even when I was using granulated sugar because of its high cost, and when I increased the price of my tea from N50 to N100 per cup, many of my customers ran away.

“But when I discovered Mazarkwaila and started using it, I reversed the price of my product to N50 per measure and the customers are now returning, and the business is returning to normal,” Salisu said.

A hawker of the alternative sugar, Malam Isiyaku Garba, said he had been making brisk business since the consumers turned to the commodity, raking in about N15,000 daily.

“Before now, I was hawking sugarcane, but when I noticed the sudden preference of brown sugar to granulated sugar, I started buying and selling the brown sugar, which I find more profitable,” Garba said.

He denied plans to increase the price of the commodity before or during the Ramadan fast, adding, however, that “if the market forces increase the price, there is nothing I can do to help it because I joined this business to make gains.”

About the Author

Recent Posts

Abdullahi Yusuf is a seasoned journalist, communicator and was previously the Deputy Editor-In-Chief and Zonal Manager, News Agency of Nigeria, NAN, Jos, where he retired on December 15, 2021

Ask ZiVA 728x90 Ads
Abdullahi Yusuf, THEWILL
Abdullahi Yusuf is a seasoned journalist, communicator and was previously the Deputy Editor-In-Chief and Zonal Manager, News Agency of Nigeria, NAN, Jos, where he retired on December 15, 2021

More like this
Related

Microsoft Nigeria Realigning Roles, Not Shutting Down – Presidency

May 9, (THEWILL)- The Presidency says tech giant, Microsoft,...

Amnesty Boss Pledges To Sustain Peace, Development In Niger Delta

May 9, (THEWILL)- The Administrator of the Presidential Amnesty...

Tinubu Appoints Ekperikpe Ekpo Co-chairman Of NCDMB Governing Council

May 9, (THEWILL)- President Bola Tinubu has approved the...