March 13, (THEWILL) – Not contented with resting on his oars, Obinna Iyiegbu otherwise known as Obi Cubana, has expanded his business empire by incorporating a hotel and launching his own brand of bitters, an alcoholic drink infused with herbs, spices, fruits, roots, tree bark and other botanicals. Although the hotel arm of his Cubana Group, known as Cubana Suites, was already in existence, it operated on a very low scale and did not have the luxury associated with his brand. He had to shut it down for two years, went back to the drawing board, re-strategised and just two days before St Valentine’s Day, reopened it with a bang.
He plans to unveil the bitters, which he aptly named Odogwu Bitters, later this month. Recall that the THEWILL had exclusively reported that the nightlife entrepreneur, who recently ventured into the real estate business via his Casa Cubana home, also has his eyes set on inscribing the Cubana signature in the United Kingdom with a Cubana Club. The building of the club, which began in earnest last year was expected to have been completed and launched by February 2022. However, work is still ongoing on the building, which will also house a restaurant that will serve mostly Nigerian food.