SAN FRANCISCO, March 11, (THEWILL) – Natures Gentle Touch, owned by Recare Cosmetics International has announced the appointment of international African model and Miss Universe 2011, Leila Lopes as her brand ambassador.
Ms Lopes, who is from Angola, will also represent Hairsavvy, the International South African hair care brand acquired by Recare in 2004.
The action was described in a statement signed by Chika Ikenga, Founder and Managing Director, Recare Cosmetics International, as a means of building on the brand’s global vision and strategic expansion into African countries.
“Our appointment of Leila Lopes is part of a continuing broad effort by Recare to grow our footprint in Africa,” the statement read.
“Her ambassadorship reflects our company’s commitment to bringing our world class hair and scalp care solutions closer to women in Africa.
“She is truly the definition of todays ‘Natures Gentle Touch woman’- her magnetic personality is confident, soulful and gutsy.”
Natures Gentle Touch has a long history of working with African style icons. Leila Lopes joins a growing list of influential women who have represented the brand including Agbani Darego, former Miss World, and Oluchi Onweagba, winner of the first M-Net Face of Africa.
Recare is a leader in African skin, hair and personal style research and innovation dedicated to manufacturing and marketing beauty products specifically designed for Africans living in Africa and currently owns three brands; Natures Gentle Touch, Hairsavvy and Non-stop.
Story by David Oputah
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