July 14, (THEWILL) – The Honourable Minister for the Arts, Culture and the Creative Economy, Hannatu Musa Musawa, has been appointed as a member of the Creative Africa Advisory Group (CAAG) of the African Export-Import Bank. The Minister is expected to provide strategic guidance and advocacy at the highest levels, ensuring that the objectives of the Creative Africa Programme are met with resounding success.
Musawa is reportedly set to grasp this opportunity to drive significant growth within Nigeria’s cultural and creative industries, further cementing Nigeria’s status as a global creative hub. By joining CAAG, the Honourable Minister reaffirms the Ministry’s commitment to fostering a robust and dynamic creative sector that showcases Nigeria, and Africa’s, rich cultural heritage, and developing a comprehensive ecosystem where Nigerian creatives can thrive.
The African Export-Import Bank’s unrivaled track record on providing strategic direction to the African continent will provide the ideal forum in which to develop the international competitiveness of Nigerian creative enterprises. This collaboration promises to unlock new financing avenues, technical support, platforms and much more, that will invigorate the creative sector, facilitating cross-continental trade and ultimately usher in a new era of transformative success for the creative industry, thereby delivering on key aspects of His Excellency, President Bola Ahmed Tinubu’s renewed hope agenda.