July 31, (THEWILL) – In a testament to their strong partnership, leading online betting company, 1XBet and Nigeria Premier League club, Akwa United, have announced the extension of their shirt sponsorship agreement for the 2023/2024 NPFL season.
The deal, initially forged during the 2022/2023 Nigeria Premier Football League season, has been renewed due to the impressive performance and shared vision between the two entities. Speaking on the extension, Dr. Oluwafemi Babalola, Managing Director of 1XBet in Nigeria, said: “We at 1XBet are proud that this deal has been renewed.
“We appreciate the fact that the club is always ambitious every season. We believe that this partnership will give the club some form of stability and support. We are totally committed to supporting the development of football in Nigeria through this partnership.”
In reciprocation of the sentiment, Chairman of Akwa United, Elder Paul Bassey, hailed 1XBet as a worthy partner and conveyed his gratitude for their continued interest in the club. He said: “Let me reassure everyone at 1XBet that this partnership will continue to be beneficial and rewarding to both parties. We will continue to pass your promotional messages and also drive your products and services to our many fans, who are ever-ready to win together with the club.”
With this renewed deal, 1XBet further strengthens its position as an influential player in the realm of sports sponsorship. The alliance reaffirms the company’s dedication not only to supporting top leagues like Italian Serie A, Spanish La Liga, and French Ligue 1 but also to nurturing football in Nigeria through its continued partnership with Akwa United.
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Jude Obafemi is a versatile senior Correspondent at THEWILL Newspapers, excelling in sourcing, researching, and delivering sports news stories for both print and digital publications.